Kearney Chamber of Commerce Launches 2025 Small Business Season

The Kearney Chamber of Commerce proudly announces the launch of its 2025 Small Business Season with Keep the Cheer Here, a community-wide initiative celebrating the local businesses that keep our economy thriving. Running November 1 through December 31, this year’s campaign carries the inspiring message: Every Purchase Has a Purpose.

“Every time you choose to shop or dine locally, you’re buying more than a product or service—you’re investing in dreams, jobs, and the uniqueness of our community,” said Stacie Bratcher, Executive Director of the Kearney Chamber of Commerce. “Small Business Season reminds us that local choices have a lasting impact. Together, we can help our neighbors and community thrive.”

By leveraging the Keep the Cheer Here campaign during Small Business Season residents are encouraged to explore hometown favorites, discover new local gems, and share their experiences to inspire others. From boutique shopping and dining at family-owned restaurants to attending festive community events, this initiative celebrates the people and places that make Kearney a vibrant and connected community.

“When you support local businesses, you’re helping fund our schools, youth programs, and community causes,” added Jewelee Cox, Chamber Board President and owner of Tobacco Barn Farm. “Local spending builds momentum—powering the people, places, and possibilities that define our town.”
Research shows that for every $100 spent at a local business, approximately $68 stays in the community, compared to only $43 at a national chain—creating a ripple effect that benefits everyone.

To bring the season to life, the Kearney Enrichment Council will host A Magical Night on December 13th, from 6pm-9pm, with a lighted Christmas parade, Santa's arrival, and a special fireworks display to create unforgettable memories for families in the heart of downtown Kearney.

Throughout the campaign, you can also look forward to special themed days and events, such as Black Friday and Giving Tuesday, the Favorite Things Chamber Membership Luncheon (Dec. 3), and the Jingle & Mingle After Hours (Dec. 18), all designed to make supporting local both meaningful and rewarding.

Residents are encouraged to share their favorite finds and tag local businesses using #KeeptheCheerHere, #SmallBusinessSeason and #ShopLocalKearney.

“Small businesses give our community its personality and pride,” said Nic Vasquez, Chamber Board Vice President with Modern Woodmen Fraternal Financial. “They’re where memories are made. This season, let’s give back to the people who give our town so much.”

For event listings, local promotions, and Small Business Season updates, visit www.kearneychamber.org or download the Visit Kearney Mobile App on Apple, Android, to get the latest updates on local businesses and community events.

KPGZ News - Brian Watts contributed to this story.